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WHY ALL ABOUT EYES / HISTORY

Photo of all of the All About Eyes team members in Iowa & Illinois

The History of All About Eyes

The All About Eyes story is a tale of friendship, hard work and growth.

All About Eyes, founded in 2005 by Harlan D. Hankins, II and Chad A. Wolenhaupt, has grown by leaps and bounds over the last decade. By providing state of the art optical goods, and industry leading customer service, All About Eyes has set the standard for retail optical in the 21st Century.

The company began manufacturing, corporate, and retail operations out of its flagship Bloomington location. By 2009, its retail growth had outpaced its manufacturing capabilities and a dedicated optical laboratory facility was needed in order to keep pace with demand. In order to accommodate this growing need, the company purchased 315 S. Center Street, Bloomington, Illinois and moved all corporate and manufacturing operations to that location.

A second period of rapid retail expansion followed, again necessitating the need for a larger and more advanced optical laboratory facility.

By 2011 All About Eyes had grown to 14 retail locations, and was ready to invest in the digital lens manufacturing revolution. Unfortunately, that decision would need to be made sooner than anticipated.

On July 11, 2011, the building neighboring 315 S. Center collapsed, destroying all of All About Eyes corporate and manufacturing operations, including all inventory and equipment. Thankfully, no one was seriously injured in the catastrophe.

All About Eyes has persevered and now partners with one of the most advanced optical laboratories in the United States, headquartered in Normal, Illinois. Having grown to twenty-three stores, with multiple new locations in the works, All About Eyes has changed a lot over the years, but the core values remain the same: Deliver a high quality product and provide the best customer service in the industry.